About Volvo...

Volvo Cars, or Volvo Personvagnar AB, is a Swedish automobile manufacturer founded in 1927 in the city of Gothenburg, Sweden, and currently owned by Ford Motor Company.

The name Volvo, Latin for "I roll" was thought to be a good trademark for a ball bearing as well as for an automobile.

The Volvo symbol is an ancient chemistry sign for iron. The iron sign is used to symbolize the strength of iron used in the car as Sweden is known for its quality iron. The diagonal line (a strip of metal) across the grille came about to hold the actual symbol, a circle with an arrow, in front of the radiator.

Volvo was originally formed as a subsidiary company to the ball bearing maker SKF. It was not until 1935 when Volvo AB was introduced on the Swedish stock exchange that SKF sold most of the shares in the company. Volvo Cars was owned by AB Volvo until 1999, when it was acquired by the Ford Motor Company as part of its Premier Automotive Group.

Volvo produces models ranging from SUVs, wagons, and sedans to compact executive sedans and coupes. With 2,500 dealerships worldwide in 100 markets; 60 percent of sales come from Europe, 30 percent from North America, and the other 10 percent is from the rest of the world.

Older models were often compared to tractors, partly because Volvo AB was and still is a manufacturer of heavy equipment, earlier Bolinder-Munktell, now Volvo Construction Equipment. Considered by some to be slow and heavy, they earned the distinction "brick" as a term of endearment for the classic, block-shaped Volvo, with the more powerful turbo charged variants known as "turbobricks". More recent models have moved away from the boxy styles favored in the 1970s and 1980s and built a reputation for sporting performance, but not before the phenomenal success of factory-supported Volvo 240 turbos winning both the 1985 European Touring Car Championship (ETC) and 1986 Australian Touring Car Championship (ATCC).

Owners are often proud of achieving prodigious mileages with one well-documented 1966 Volvo P1800S having been driven over 2.6 million miles. According to some figures the average age of a Volvo being discarded is 19.8 years, second only to Mercedes. Reliability is considered better than average and in the USA Volvo dealers are listed by Forbes as the 9th best general car manufacturer and 6th best for luxury cars.